7 Best Cruelty Free Makeup Products of 2019 - What Does Cruelty Free Mean - Cosmopolitan

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7 Best Cruelty Free Makeup Products of 2019 - What Does Cruelty Free Mean - Cosmopolitan


7 Best Cruelty Free Makeup Products of 2019 - What Does Cruelty Free Mean - Cosmopolitan

Posted: 19 Aug 2019 12:15 PM PDT

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Courtesy Image/John Francis

Just like shopping for all-natural and organic makeup, shopping for cruelty-free makeup can be confusing as hell. Every brand subscribes to its own set of "cruelty-free" standards that aren't widely regulated. Plus, brands aren't always transparent when it comes to who and what (hi, cute lil' bunny) their makeup is tested on.

So if you want to buy animal-friendly makeup, but don't know where to start, check out this list of my seven favorite cruelty-free makeup brands. Each brand is Leaping Bunny certified (the gold standard for cruelty-free cosmetics), which means they do not test on animals, nor do they use or source ingredients that have been tested on animals either. Keep reading to find your next feel-good, do-good makeup brand.

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1

This Cruelty-Free Mascara

Covergirl Lash Blast Volume Waterproof Mascara
amazon.com

$4.97

Major props to Covergirl for being a cruelty-free mass makeup brand that's 1.) affordable and 2.) conveniently sold at the drugstore. So feel free to go HAM on your next late-night Target run and load up your cart with allll the Covergirl makeup your heart desires.

2

This Cruelty-Free Cream Blush

Juice Beauty Phyto-Pigments Last Looks Cream Blush
ulta.com

$25.00

Juice Beauty has been setting the standard for ethical makeup for years. The brand has been 100-percent animal-friendly since day one. Everything from their cream blushes (p.s. they're amazing) to their liquid foundations are cruelty-free, vegan, and made with certified organic ingredients.

3

This Cruelty-Free Eyeshadow Palette

Aether Beauty Rose Quartz Crystal Gemstone Eyeshadow Palette
sephora.com

$58.00

I'm obsessed with this eyeshadow palette for a ton of reasons: It's cruelty-free (duh), made with organic, fair-trade ingredients, and its packaging is sustainably sourced and fully recyclable, too. For an industry that's notoriously wasteful, that's pretty awesome, right?

4

This Cruelty-Free BB Cream

Jane Iredale Glow Time Full Coverage Mineral BB Cream
amazon.com

$50.00

This full-coverage BB cream from Jane Iredale does right by your face and your furry friends. The vegan and cruelty-free formula comes in 10 different tints and is made with a blend of skin-soothing minerals, moisturizing plant oils, and protective antioxidants and SPF 25.

5

This Cruelty-Free Lip Gloss

Lime Crime Wet Cherry Lip Gloss
ulta.com

$18.00

Swap your MAC or Nars lip gloss (they sell in China where animal testing is required by law, ugh) for this cruelty-free option from Lime Crime. It comes in 21 different shades, including this super fun, sparkly-pink color.

6

This Cruelty-Free Eyeliner

Ilia Clean Line Gel Eyeliner
sephora.com

$26.00

If your go-to black eyeliner has been tested on animals, replace it with this vegan and cruelty-free one from Ilia instead. The gel-like formula glides on without any pulling or tugging, and you can use it to easily draw clean, crisp lines or smudge it out for a smokey effect.

7

This Cruelty-Free Highlighter

Glossier Haloscope
glossier.com

$22.00

Instagram's favorite beauty brand (ahem, Glossier) is totally cruelty-free—which means you won't have any guilt swiping their shimmery Haloscope highlighter on your cheekbones, the bridge of your nose, and along your cupid's bow.

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These 7 Beauty Buyers Are the Ultimate Influencers - Allure Magazine

Posted: 19 Aug 2019 05:02 AM PDT

After weaving between shopping carts by the berries, the beauty section should be "an oasis in an otherwise busy day," says Coccaro.

What she's excited about: "There's so much innovation in bath products — bath milk, bath teas [a sachet of fragrant herbs for the tub]. Pacha Soap Co.'s Salt Blocks are cubes of salt, dried flowers, and essential oils; they're beautiful."

Her oral fixations: "PlantFusion is a plant-based vegan collagen that you add to a smoothie or sprinkle on a salad. Vital Proteins collagen shots are delicious."

Her proudest discovery: "Cocokind [skin care and makeup] started in our Northern California stores, and we grew them into a national brand. They have amazing highlighter sticks."

Her hunting ground: "Trade shows. I fell in love with Evan Healy [skin care] at one. They distill hydrosols [aromatic floral waters] from flowers grown on family farms."

7. The Euro-phile

Jessica Richards, Shen Beauty

Big ideas have a big impact — except for when they're totally ignored. Then you get creative.

The setback: "I wanted to bring European beauty brands to the U.S. in 2009. I was selling stuff I'd found traveling to cities all over the world, and no one had heard of any of it. Shoppers didn't understand it."

Her makeup artist solution: "I needed something with brand recognition, so I brought in Bobbi Brown because who doesn't love a rose-brown lipstick? People would come in and be like, Oh, you sell Bobbi Brown, so the rest must be good."

The best sellers: "Pai rosehip face oil, anything from Circumference skin care, and everyone buys Virtue hair care because it's science-backed and a clean product. Also, European skin-care lines Skin Design London and Dr. Barbara Sturm — I was the first U.S. retailer to sell both."

Her commitment to exclusivity: "I want my products to be a special experience, and not found everywhere. I just dropped a product that went into Target — that's a little too ubiquitous."

A version of this article originally appeared in the September 2019 issue of Allure. To get your copy, head to newsstands or subscribe now.


More from our September issue:


Now, watch Anne Hathaway try 9 things she's never done before:

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8 New Foundations That’ll Get You Through the Rest of Summer - InStyle

Posted: 19 Aug 2019 11:30 AM PDT

Wearing foundation during the summer is not my idea of a good time. I want my skin to look flawless, dewy, and glowy, but I don't want my foundation to get clumpy or run when it gets mixed with my sweat. This struggle is why I swear off foundation during the summer months. But, let's face it, every day is not a good skin day. More often than not, I want some extra coverage to hide that hormonal breakout on my jawline and even out the redness around my nose because my seasonal allergies have been making me blow it nonstop. 

Makeup brands are on my wavelength because a handful of them just dropped a ton of summer-friendly foundations. These formulas are lightweight without sacrificing coverage, and even have that soft dewy finish I'm after. Most importantly, they're sweat-proof so they won't melt off or make my skin look too moist. There's a fine line between glowing and dripping, people. 

Here, eight new foundations that will get you what's left of summer's hot weather.

VIDEO: How To Use a Beautyblender


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